MIT Technology Review Media Kit
Advertising and brand partnership platform connecting organizations with senior technology decision-makers through MIT Technology Review's journalism.
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What is MIT Technology Review Media Kit?
MIT Technology Review Media Kit is an advertising and brand partnership platform that connects organizations with senior technology decision-makers, executives, and innovators through MIT Technology Review's trusted journalism and global audience. The platform offers smart, creative advertising and custom-content solutions across digital, print, mobile, social media, and in-person events.
MIT Technology Review Media Kit pricing
Pricing model: Freemium
Pricing details are not publicly disclosed on the website. MIT Technology Review offers custom advertising solutions designed to fit any budget, with multiple investment levels for video content. All advertising, event sponsorships, and custom content programs are paid offerings with no free tier. Companies must contact US Advertising Sales Contacts or International Contacts directly for custom pricing quotes. Video content is available at multiple investment levels designed to fit any budget and complement overall content investment.
MIT Technology Review Media Kit pros
- Reaches every living MIT graduate in the audience
- Twice as likely to reach tech C-suite roles than competitors
- 90% more likely to reach ITDM and BDM than competitive sets
- 66% of event attendees are Director, Executive, or C-Suite level
- Access to flagship EmTech MIT conference on emerging technologies
- Custom content studio (Insights) for sponsored content and native advertising
- MITTR Studios for premium branded video storytelling
- Demand generation programs with verified leads through gated content
- Account-based marketing (ABM) capabilities for priority accounts
- Omnichannel campaigns across digital, print, mobile, and social
- Performance marketing analytics with optional brand lift studies
- 1.3 million LinkedIn followers and 1.2 million Twitter followers
- 193k average print circulation with 6 annual issues
- Original high-quality video content on emerging technology topics
- Position partners as credible voices on important emerging technologies
MIT Technology Review Media Kit cons
- No public pricing information available on the website
- Media kit website shows 'relaunching soon' status for some sections
- Custom solutions require direct contact with sales team
- No free tier available - all advertising is paid
- Limited to technology and business-focused advertisers
- Event sponsorship costs not disclosed publicly
- Minimum budget requirements not specified website-wide
- International contacts require separate outreach
Frequently asked questions about MIT Technology Review Media Kit
What audience does MIT Technology Review reach?
MIT Technology Review reaches a discerning group of technology and business elites, including every living MIT graduate. The audience is 2x more likely to reach tech C-suite roles than competitors, with 66% of event attendees being Director, Executive, or C-Suite level. The audience is over 90% more likely to reach ITDM and BDM than competitive sets including New York Times, Harvard Business Review, Wall Street Journal, The Economist, and Wired.
What advertising opportunities are available?
MIT Technology Review offers traditional advertising (digital, print, social), event sponsorships at flagship conferences like EmTech MIT, EmTech AI, ClimateTech, and Future Compute, and custom approaches through the Insights custom content studio. Options include sponsored content, branded content marketing, native advertising, thought leadership content, sponsored reports, technology white papers, custom videos, podcasts, and webcasts.
What is MITTR Studios?
MITTR Studios is the home of premium branded video storytelling launched by MIT Technology Review. It has the unique ability to create original, high-quality video content on emerging technology topics relevant to your audience, from turnkey efficiency to high-concept creative by working alongside top production resources in the industry. Stories are customized to fit specific goals and initiatives at multiple investment levels.
What events does MIT Technology Review host?
MIT Technology Review hosts flagship global EmTech conferences and deep-dive single topic events. EmTech MIT is the flagship two-day summit on emerging technologies and global trends. EmTech AI is the longest-running AI business conference. ClimateTech focuses on innovations for a sustainable future. Future Compute is an executive classroom for digital leadership uncovering emerging technologies and strategies driving transformational change.
How does the Insights custom content studio work?
Insights delivers sponsored content, branded content marketing, and native advertising programs designed to connect organizations with senior technology decision-makers. It places partner content alongside trusted journalism covering technologies shaping the future of business and society. The offering includes thought leadership content, sponsored reports, technology white papers, custom videos, podcasts, and webcasts supported by performance marketing analytics and optional brand lift studies.
What are the demand generation programs?
Demand generation programs deliver verified leads through gated content and account-based marketing (ABM), helping partners reach and engage priority accounts. These programs amplify visibility and deepen audience engagement through high-impact storytelling and distribution across omnichannel campaigns, supported by performance marketing analytics.
What is the print circulation and digital reach?
MIT Technology Review publishes 6 annual print issues with an average circulation of 193k. Digital and social reach includes 1.2 million Twitter followers and 1.3 million LinkedIn followers. Device usage is 43% desktop, 55% mobile, and 2% tablet.
Who should contact for advertising sales?
For US advertising sales, contact Senior Vice President Andrew Hendler ([email protected], 201.993.8794), Executive Directors Stephanie Clement, Kristin Ingram, Marii Sebahar, or Senior Directors Ian Keller and Miles Weiner. For international sales and licensing, contact Nicola Crepaldi or Emily Kutchinsky. For immediate media kit assistance, contact Ken Collina ([email protected], 617-475-8004).
What makes MIT Technology Review's audience unique?
Only MIT Technology Review has every living graduate of MIT in its audience. MIT alumni have founded 30,000 companies employing 4.6 million people generating $1.9 trillion in revenue (equivalent to the 10th largest global economy). The audience consists of technology and business decision-makers with extraordinary influence across digital, social, and print channels.
Can video content be customized to my budget?
Yes, video content can be customized to fit specific goals and initiatives at multiple investment levels, designed to fit any budget and complement overall content investment. MIT Technology Review creates clearly articulated, visually arresting stories that can be customized from turnkey efficiency solutions to high-concept creative by working alongside top industry production resources.