Arcads
Arcads is a generative AI platform for marketing teams to create AI UGC videos and images for ad campaigns.
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What is Arcads?
Arcads is an AI-powered video ad generation platform that transforms text scripts into high-performing marketing videos featuring over 1,000 ultra-realistic AI actors. The platform enables marketing teams, app studios, D2C brands, agencies, and individual founders to produce social-ready video ads in minutes without casting, filming, or extensive post-production. Arcads supports multiple high-performing formats including UGC-style AI actors, product demos, fashion try-on videos, and unboxing content, available in more than 35 languages with accurate lip-sync.
Key features include a library of 1,000+ captivating AI actors generated from real consenting performers, custom AI avatar creation that can hold products or wear clothes, emotion control for natural delivery, and bulk video generation for A/B testing at scale. The platform offers built-in AI video editing tools including B-roll addition, music, captions, transitions, background removal, video translation, and product showcase features. Arcads also provides API access for integration into automated advertising pipelines and a Create Workflow infinite canvas for team collaboration.
Arcads is specifically designed for performance marketers running paid social campaigns on Meta, TikTok, Instagram, and YouTube who need to constantly test fresh creatives. The platform replaces traditional UGC production by generating dozens of ad variations simultaneously from one script, testing across multiple actors, tones, and delivery styles in minutes. Companies like Glam, MellowFlow, and Learna use Arcads to generate significant revenue increases and view count improvements for their sponsored ads.
Arcads pricing
Pricing model: Free
Arcads uses a credit-based subscription model with three main plans. Starter plan costs $110/month for 10 video credits per month (approximately $11 per video) with access to 300+ AI actors. Creator plan costs $220/month for 20 video credits per month with the same 300+ AI actors. Pro plan has custom pricing designed for agencies and larger teams, includes over 1,000 AI actors, team access, API access, and ElevenLabs integration. There is no permanent free tier and no free trial - users must subscribe to a paid plan to try the platform. Credits do not roll over on lower-tier plans.
Arcads pros
- Over 1,000 ultra-realistic AI actors generated from real consenting people
- Supports 35+ languages with accurate lip-sync and emotional tone settings
- Bulk video generation enables large-scale A/B testing in minutes
- Custom AI avatars can hold products, show apps, and wear clothes
- Built-in editing tools include B-roll, music, subtitles, and transitions
- API access for integration into automated advertising pipelines
- Designed specifically for high-volume marketing teams and agencies
- Emotion control allows full customization of actor delivery style
- Video translation in 30+ languages reaches global audiences
- 2-minute rendering times enable rapid creative iteration
- Pre-built ad presets built for performance marketers
- Create Workflow infinite canvas for team collaboration on ads
- No casting, filming, or post-production required
- Generate dozens of ad variations simultaneously from one script
- Founder Level Support from performance marketers and builders team
Arcads cons
- No free trial available - must commit to paid plan before testing
- Starter plan at $110/month is expensive for freelancers solo founders
- Only 10 video credits per month on Starter plan
- AI actors only - no real humans filmed on set for authenticity
- Custom actors from prompts limited for talking videos with frozen head movement
- Uncanny valley risk - some actors have stiff expressions and unnatural lip-sync
- Credits on lower-tier plans do not roll over - unused videos lost monthly
- Pricing hidden behind paywall - requires sign-in to see actual costs
Frequently asked questions about Arcads
How do I create a talking actor video without a product?
Go to the template library and select one of the Arcads actors, then click Add actors. Filter them by age, gender, type, and situation to find the best match. Write your full script in the text field, breaking it into sections for smoother flow. You can add emotions and intonations by clicking add emotions. Choose a voice by filtering by language or accent, or create a custom one on the Pro plan. Adjust voice settings including pacing, stability, and similarity to match your desired runtime. Preview the audio before generating, then click Generate - Arcads syncs the voice, animates the actor, and stitches everything together.
How do I show my product in a video?
First generate an image in Arcads of an actor holding your product using the Image Generation tool. Upload your product image as a reference image and write a prompt describing the actor and how they are holding the product. This custom image will be used to generate a consistent talking-actor video featuring your product. Once the image is generated, click on 'Actor' to transform the image into a talking actor. Pick a voice of your choice and write your script for what the actor should say.
How many AI actors does Arcads have?
Arcads offers over 1,000 ultra-realistic AI actors generated from real consenting people. The Starter and Creator plans include access to 300+ AI actors, while the Pro plan includes access to all 1,000+ actors. The library features remarkable diversity in ages, backgrounds, and styles.
What languages does Arcads support?
Arcads supports accurate translation and localization in more than 35 languages with precise lip-sync. This allows users to reach global audiences by translating their video ads into different languages while maintaining natural actor delivery.
Can I create my own custom AI avatar?
Yes, you can create your own AI Avatar by generating a face and making it hold your product, show your app, and wear your clothes. However, custom actors from prompts are limited for talking videos - the head doesn't move enough and the voice isn't quite human. For talking videos, it's recommended to use the pre-built actors which look great. Custom actors are more useful for product showcase videos, unboxing content, fashion try-ons, and image ads.
Does Arcads have a free trial?
No, Arcads currently does not offer a free trial. You must subscribe to a paid plan to try the platform. The Starter plan starts at $110/month, and there is no permanent free tier. This means you commit financially before seeing a single output.
How does the bulk video generation work?
You can generate dozens of ad variations simultaneously from one script. One script can be tested across multiple actors, tones, and delivery styles in minutes. This is ideal for high-volume A/B testing. The algorithm selects the optimal AI actor and generates each video in approximately 2.5 minutes of processing time.
What AI models can I choose from?
Arcads lets you choose the AI model that fits your creative goal, from cinematic video to realistic product visuals. Available models include Seedance 2.0, Seedream, Nano Banana, Sora 2 Pro, Kling, and others for different features like background removal, captions, actor swapping, camera angle control, product showcase, and video extension.
How do I get API access?
API access is included in the Pro plan. To get API credentials, log in to your Arcads account, navigate to Settings > Public API, and click Generate credentials. Your Client ID and Client Secret will be displayed. Copy and securely store the Client Secret immediately as it will only be shown once. Use these credentials to authenticate API requests securely.
What types of video formats does Arcads support?
Arcads supports multiple high-performing formats including UGC-style AI actors, product demos, fashion try-on videos, and unboxing content. The platform also offers product showcase videos, actor swapping, background removal, captions, video translation, B-roll addition, music, transitions, and the ability to extend videos. Videos can be played up to 120 seconds and can include AI reactions.