Bing Create
Bing Create (bing.com/create) is Microsoft's free AI image generator powered by DALL-E 3 and GPT-4o, with daily fast creations and unlimited standard creation.
Last verified:
What is Bing Create?
Bing Create (at bing.com/create) is a free AI-powered tool that transforms text descriptions into stunning visual images instantly. Powered by advanced AI models including DALL-E 3, GPT-4o, and MAI-Image-2e, the tool generates high-quality images ranging from lifelike photos to unique artistic creations based on user prompts.
Key features include the ability to select from three different image generation models, upload your own images for personalization and editing, animate finished masterpieces, and create in over 100 languages. The tool offers two creation speeds: fast creation (with 15 free fast creations per day that replenish daily) and standard creation (slower but unlimited). Users can input up to 200 prompts per 24-hour period, and images are stored for up to 90 days. A watermark appears in the bottom left corner of each created image, and content credentials based on the C2PA standard help identify AI-generated images.
Bing Create is designed for anyone with a personal Microsoft Account who wants to turn ideas into images without cost. It's ideal for creators, artists, marketers, educators, students, and casual users looking to generate visual content for social media, presentations, personal projects, or creative experimentation. The tool is accessible globally except in Russia and China, and requires signing in with a personal Microsoft Account (not work/school Entra ID accounts).
Bing Create pricing
Pricing model: Free
Completely free for everyone with a personal Microsoft Account. New users receive 15 boosted generations initially. Daily users get 15 free fast image creations that replenish each day. After using fast creations, standard (slower) creation is unlimited. Users can redeem Microsoft Rewards points for additional boosts for faster processing. Up to 200 prompts per 24-hour period. No upfront cost or paid plans required.
Bing Create pros
- Completely free to use with no upfront cost
- Three AI models available: DALL·E 3, GPT-4o, and MAI-Image-2e
- 15 free fast creations per day that replenish daily
- Supports over 100 languages globally
- Upload and edit your own images
- Animate finished creations
- 200 prompts allowed per 24-hour period
- Images stored for up to 90 days
- No waiting list required
- MAI-Image-2e offers sharper detail and richer color
- Automatic prompt blocking for harmful content
- AI watermark and C2PA content credentials on all images
- Fast and standard creation speed options
- Microsoft Rewards points can redeem additional boosts
- Accessible via website and Bing mobile app
Bing Create cons
- Not available with work or school Microsoft Entra ID accounts
- Unavailable in Russia and China
- Requires Microsoft account sign-in
- Images take longer to generate without boosts
- Work/school accounts blocked from creating after boosts run out
- Maximum 5 boosts redeemable at once
- Repeated policy violations lead to suspension
- May still generate unexpected results despite safety controls
Frequently asked questions about Bing Create
What is Image Creator?
Image Creator is a product to help users generate AI images with DALL·E 3. Given a text prompt, the AI generates a set of images matching that prompt. It also supports GPT-4o and MAI-Image-2e models for image generation.
How do I use Image Creator?
Sign up for a new Microsoft account or log into your existing Microsoft account. New users are granted 15 boosted generations. Type in any text description to create AI-generated images. Visit bing.com/create or use the Bing mobile app miniapp.
What are boosts?
Boosts help create better images with accelerated AI image creation, editing, and resizing. For personal Microsoft accounts, boosts make image creation faster; when they run out, creation continues but takes longer. For work/school accounts, boosts represent the number of prompts you can use, and creation stops when they run out until replenishment.
Is there a waiting list to use Image Creator?
There is no waiting list or upfront cost. Anyone with a personal Microsoft Account can turn their ideas into images immediately. The tool is committed to making AI-generated imagery accessible to all.
What languages are supported?
Image Creator supports over 100 languages. For a full list of supported languages, check Microsoft Translator. Users can create prompts in any of these languages.
How do I create better prompts?
Be highly descriptive and imaginative. Add details like adjectives, locations, lighting, camera angles, and artistic styles such as 'digital art' or 'photorealistic.' Include specific elements: subject appearance, colors, textures, actions, environment, mood, and lighting. Example: instead of 'astronaut,' use 'a close-up photo of an astronaut in a glowing suit made of plasma.'
How do Microsoft Rewards work with Image Creator?
When you run out of boosts, you can use Microsoft Rewards points to redeem for additional boosts and enjoy faster processing times. The interface reminds you of this option when boosts are depleted. Enabling Rewards points in settings authorizes Microsoft to deduct points for fast creations until you switch to standard speed or run out of points.
Can I delete my Image Creator profile and history?
Yes, there are two ways: Go to Bing search history and select 'Clear all,' or go to the Microsoft account privacy dashboard, scroll to 'Search history,' and select 'Clear all search history.' Either option deletes your Bing search history, Image Creator profile, and Image Creator history.
How is Microsoft addressing responsible AI with Image Creator?
Microsoft has put controls in place to prevent harmful image generation. The system automatically blocks potentially harmful prompts and informs users. Every image has an AI watermark in the bottom left corner and C2PA-based content credentials. Living artists, celebrities, and organizations can request to limit images associated with their names via the Report a Concern form.
What happens if I violate the Image Creator policies?
Repeated violations of content policy may result in automatic temporary suspension. Multiple suspensions may lead to permanent restriction. Permanent suspension can be appealed through the Image Creator user interface. Violations affect both Bing Image Creator and Bing Video Creator.