Formless

Formless by Typeform is an advanced AI tool that revolutionizes the process of collecting data by replacing traditional forms with engaging...

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What is Formless?

Formless by Typeform is an AI-powered conversational form builder that replaces traditional static forms with natural, two-way conversations. Instead of dropdowns and grids, users engage in dynamic dialogues where the AI asks questions based on previous responses and can also answer respondent questions when trained on company data. The platform generates conversational forms in seconds by simply describing what data you want to collect, with no coding or complex form builders required.

Key features include support for 120+ languages with automatic browser-language detection, customizable tones of voice to match brand identity, multiple embedding formats for website integration, and seamless integrations with Salesforce, Zapier, Circle, and other popular tools. The AI uses GPT-4 Turbo to handle question generation, translation, and response analysis. Formless also includes DataPilot for AI-powered data analysis and the ability to transform unstructured conversational responses into structured data.

Formless is designed for businesses and teams looking to improve lead generation, collect customer feedback, qualify inbound leads, recruit new people, run quote generators, manage giveaways/contests, create job applications, or gather product pre-orders. It's particularly valuable for companies wanting 10x better user engagement at any touchpoint, those needing multilingual support for global audiences, and teams wanting to save bandwidth by automating conversations that previously required manual handling.

Formless pricing

Pricing model: Paid

Free tier: up to 25 conversations per month. Pro plan: $59/month for 250 AI conversations/month, with options to scale up to 500, 1k, 2k, or 5k conversations. Pro includes removal of Formless logo (add your own branding), team collaboration with 3 seats included, and all features needed to use Formless professionally. Enterprise plans available for larger operations with bigger conversation volumes. Each AI session counts as one conversation regardless of whether the form is completed.

Formless pros

  • 3.7x higher completion rates than traditional forms
  • No coding required - AI builds forms in seconds
  • Supports 120+ languages with automatic translation
  • AI can both ask questions and answer respondent queries
  • Train AI on your company data for branded responses
  • Customizable tones of voice matching your brand
  • Multiple embedding formats for website integration
  • Integrates with Salesforce, Zapier, Circle, and more
  • Collects structured data from unstructured conversations
  • DataPilot feature for AI-powered data analysis
  • No dropdowns, grids, or robotic form elements
  • Dynamic branching logic created intuitively by AI
  • Removes Formless logo and adds your own branding on Pro
  • Team collaboration with 3 seats included in Pro
  • Works in private AI model - customer data never used for training

Formless cons

  • No control over exact question wording or flow
  • Conversation flow varies from one session to another
  • Pricing expensive compared to similar form tools
  • Free tier limited to only 25 conversations per month
  • Each session counts as conversation even if not completed
  • AI may generate made-up URLs without careful training
  • Requires internet connection - no offline mode
  • Best for engagement scenarios, not complex structured forms

Frequently asked questions about Formless

What is Formless by Typeform?

Formless is an AI-powered conversational form builder that replaces traditional static forms with natural two-way conversations. Instead of filling out dropdowns and grids, users engage in dynamic dialogues where the AI asks questions based on previous responses and can also answer respondent questions when trained on your company data. You simply describe what data you want to collect, and the AI builds the conversational form in seconds.

How do I train the AI to answer user questions?

You train the AI by having it scan your website and including specific information snippets like pricing details. In prompts, give the AI parameters such as 'Only share URLs from our website' or 'Don't let the respondent ask about X.' The better the input you provide in your knowledge base, the better the AI output will be. You can add up to 20,000 characters to the AI knowledge base, divided into clear sections using simple language.

What languages does Formless support?

Formless speaks in 120+ languages and automatically detects the language your respondents are using based on their browser language settings. The AI translates text automatically and generates responses in the respondent's language, so you don't need to create multiple conversations in different languages. This allows you to reach everyone in any country without language barriers.

How does the pricing work?

Each AI session counts as one conversation, regardless of whether the form is completed. The free tier offers 25 conversations per month. The Pro plan starts at $59/month for 250 AI conversations/month, with options to scale up to 500, 1k, 2k, or 5k conversations. Enterprise plans are available for larger operations. Pro includes team collaboration with 3 seats and branding customization.

What templates are available?

Formless offers templates for Inbound leads, Contact sales, Feedback, Recommendation Quiz, Quote Generator (ADVANCED), Giveaway/contest, Job application, Pre-order form (ADVANCED), and Product. You can start with one of these templates or start from scratch by describing what you need, and the AI will build it out for you.

How can I embed Formless on my website?

Formless can be embedded everywhere with multiple formats for maximum accessibility. The platform offers seamless integration options for websites, allowing you to place conversational forms at any touchpoint. You simply share the link or use the embedding options to integrate Formless seamlessly across various platforms.

What integrations does Formless support?

Formless integrates seamlessly with popular tools including Salesforce, Zapier, Circle, and other platforms in the Typeform ecosystem. These integrations facilitate streamlined data management and workflow automation, allowing for immediate action based on submitted form data. You can automate tasks like interview scheduling via Zapier integration.

Can I customize the brand tone?

Yes, Formless allows you to pick a tone that matches your brand - casual, sharp, or whatever works for you. The platform enables Brand-Aligned Interactions through customizable tones of voice and visual design elements embedded in conversational forms, ensuring you maintain brand consistency while delivering personalized communications.

How does Formless handle data analysis?

Formless uses AI-driven natural language analysis to transform conversational responses into structured data matching any format you require. The DataPilot feature lets you talk to the AI about your data, ask questions, and integrate information from various sources. Smart Insights detects topics in open-ended responses for qualitative analysis.

Is my data secure with Formless?

Yes, Formless uses a private version of AI models where respondent data is never utilized for training. No customer data is directly sent to model providers like Anthropic - only Typeform's usage data is received. For features sending data to OpenAI, no data is stored with LLM providers. The data sent is anonymous, and model providers don't have access to responses containing personal information.

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