Looka
Previously known as Logojoy, Looka is an AI-powered platform used for designing logos and developing brand identities. With no need for design skills, Looka spe...
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What is Looka?
Looka is an AI-powered logo design and brand identity platform that helps entrepreneurs, small businesses, startups, freelancers, and non-profits create professional branding without design skills. The platform uses artificial intelligence to generate hundreds of custom logo options based on your business name, preferred colors, styles, and symbols in just minutes.
Key features include an AI logo generator with unlimited edits during the design process, a comprehensive Brand Kit with 300+ branded templates (business cards, social media assets, email signatures, invoices, flyers), high-resolution logo files in multiple formats (SVG, PNG, EPS, PDF), transparent background variations, black and white versions, and real-life mockups showing your logo on T-shirts, pens, and other items. The Brand Kit also provides brand info guides showing fonts and colors, plus over $3,000 in exclusive partner offers.
Looka is ideal for first-time business owners who need a complete brand identity quickly and affordably. Once purchased, you own full commercial copyright to your logo with no ongoing fees or licensing restrictions. The platform offers 72 hours of post-purchase revisions, lifetime logo access for future edits, and support via live chat and email from their Canada-based customer success team.
The platform formerly known as Logojoy has served millions of users since launching in November 2016, with ratings of 9/10 from 9,000+ customers. Looka's intuitive interface makes it accessible to users with zero graphic design experience while still providing creative control over colors, fonts, symbols, and layouts.
Looka pricing
Pricing model: Free
Looka offers 4 pricing options: Basic Logo Package ($20 one-time fee) includes a single low-resolution PNG logo file; Premium Logo Package ($65 one-time fee) includes high-resolution files in SVG, PNG, EPS, PDF with transparent backgrounds and color variations; Brand Kit Subscription ($96/year) includes unlimited logo creation, 300+ branded templates, business cards, social media assets, email signatures, invoices, and over $3,000 in partner offers; Brand Kit Web Subscription ($129/year) includes all Brand Kit features plus an AI-generated website. There is no free version for downloading logos, but you can generate and preview logos for free without creating an account. All purchased logos include full commercial ownership with no ongoing fees.
Looka pros
- AI-powered logo generation creates hundreds of custom options in minutes
- No design skills required - intuitive interface for beginners
- Unlimited logo edits during the design process before purchasing
- 72 hours of post-purchase revisions included
- Full commercial copyright ownership with no licensing restrictions
- 15+ logo file formats including SVG, PNG, EPS, and PDF
- Transparent background and black & white logo variations included
- 300+ branded templates for business cards, social media, and marketing materials
- Brand Kit personalizes all templates to match your logo's design
- Real-life mockups show logo on T-shirts, pens, and products
- Over $3,000 in exclusive partner offers for business acceleration
- Lifetime access to logos with ability to edit in the future
- Live chat and email support from Canada-based team
- Generate logos for free without account until ready to buy
- Vast library of fonts and symbols tailored to different industries
Looka cons
- No free version or trial available for downloaded logos
- Pricing not shown upfront - must create logo first to see costs
- Only annual subscription plans available, no monthly options
- Limited website-building features compared to Wix or WordPress
- Basic Logo Package only includes single low-resolution PNG file
- Brand Kit subscription at $96/year can be pricey for some budgets
- Customer support hours limited to 9 AM - 5 PM daily
- Enterprise package pricing not publicly disclosed
Frequently asked questions about Looka
How do I make a logo with Looka?
Enter your business name and select logo styles, colors, and symbols - it only takes 2 minutes. Looka's advanced AI logo creator uses your inspiration to generate hundreds of logo options. You can then easily change fonts, colors, layouts, symbols, sizing, and more with Looka's easy-to-use editor until you get exactly what you want.
Do I own the full copyright to my purchased logo?
Yes, once purchased, your logo is yours to use for any commercial purpose with no strings attached. You get full commercial copyright ownership without any ongoing fees, restrictions, or licensing issues. The logos are royalty-free so you won't be charged with copyright strikes or have trademark issues.
What is the Brand Kit?
The Brand Kit uses your logo, colors, and fonts to instantly create hundreds of branded marketing materials all in one spot. It includes 300+ branded templates personalized to your logo's design—including invoices, flyers, email signatures, business cards, and social media templates. You get ready-to-go versions of your logo for social platforms and can design perfectly-sized posts and stories across YouTube, Twitter, Facebook, and more.
How do I download a logo after purchasing?
Once you purchase your logo package, you receive instant access to download your logo files. The system generates assets for your purchased logo and provides a URL giving you access to all your logo files including high-res file types (SVG, PNG, EPS & PDF), black & white variations, color versions, and transparent background options.
How do I make changes to my logo after purchasing?
You get unlimited edits for 72 hours after buying your logo, so you can perfect the design without additional charges. If you want to tweak the color scheme, adjust font size, or try a new symbol within this window, you can do so for free. After 72 hours, you still have lifetime access and can contact Looka's team for help with future edits.
How do I save my logos while designing?
Looka automatically saves your logos as you design them. You can return to your logo editor anytime to continue working on your design. The platform keeps your work so you can come back later to tweak colors, fonts, layouts, or symbols before making a purchase decision.
Can I talk to someone at Looka for support?
Yes, Looka's fun and friendly in-house customer success team is available via live chat and email to answer all your questions. The Canada-based team is available daily from 9 AM to 5 PM. You can reach them at [email protected] for help accessing files, tweaking logo designs, and more. If you message outside business hours, they respond the next day.
Why won't my logos load in the editor?
If your logos won't load, it could be a connectivity issue or browser problem. Try refreshing the page, clearing your browser cache, or using a different browser. Looka's support team is available via live chat and email at [email protected] to help troubleshoot technical issues and ensure a seamless experience with their app.
What file types do I get with my logo?
You get 15+ logo files you can use across all mediums. High-res file types include SVG, PNG, EPS, and PDF formats. You also receive black & white versions, color versions, and transparent background variations. This ensures you have the right file type for any medium - from web use to large-scale printing.
What happens once I purchase my logo package?
After purchase, you instantly receive your logo package with all files accessed via a generated URL. Your logo files include 15+ formats (SVG, PNG, EPS, PDF), transparent backgrounds, black & white variations, and color versions. You immediately own full commercial copyright with no restrictions. You also get 72 hours of unlimited revisions and lifetime access to edit your logo in the future through Looka's platform.