Presscloud.ai

Presscloud is an AI-powered platform designed to streamline and optimize the process of press release distribution. The tool encapsulates a...

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What is Presscloud.ai?

Presscloud.ai is an all-in-one PR platform that enables businesses, agencies, and marketers to write press releases in just 5 minutes, compile smart press lists, and reach journalists directly. The platform combines traditional PR methodologies with cutting-edge AI technology, including the Presscloud AI Generator™ that writes a professional, ready-to-use press release within 1 minute based on user-provided information, website content, social media, and previous articles.

Key features include Presscloud AI Press Lists™ which analyzes your press release and creates a smart press list with the most relevant journalists using match scores, Media Monitoring to track publications almost in real-time with PR-value and reach metrics, an online Newsroom with custom branding and press kits, PR CRM for managing unlimited contacts with import/export capabilities, and advanced analytics showing open/click rates. The platform also offers AI image generation, a new Newsfeed for fresh publicity opportunities, LinkedIn sharing integration, and sorting for image sets in the Media Kit.

Presscloud is ideal for marketing/communication/PR agencies with multiple clients, businesses serious about PR who want to handle it independently, startups announcing new products, and organizations seeking media attention without prior PR knowledge. The platform has connected 79,842 journalists in NL & BE, generated 53,373 publications since 2019, and sent 2,953 press releases this quarter.

The platform guides users through four simple steps: write a press release (or use AI), compile a press list (or use AI), send via a few clicks, and view publications through Media Monitoring. No PR knowledge is needed, making it accessible for beginners while offering advanced features for experienced PR professionals.

Presscloud.ai pricing

Pricing model: Free

Presscloud offers three main plans: (1) Single/Eenmalig at $249 per press release (one-time payment) with 1 press release, AI Generator, AI Press Lists, 2-week Media Monitoring, Online Newsroom, and open/click analytics; (2) Essential at $79/month (billed annually) or $129/month with unlimited press releases, 100 database contacts per month, AI Generator, 1-keyword Media Monitoring, Own Newsroom, unlimited contacts, and advanced analytics; (3) Pro at $149/month (billed annually) or $179/month (yearly contract) with everything from Essential plus unlimited recipients, AI Press Lists, 5-keyword Media Monitoring, advanced analytics, unlimited contacts, Pro Newsroom features, 10 news alerts, and retroactive power. All plans include AI Generator. Agency plans available for 3+ clients. Free 14-day trial available. 30% NGO discount. Belgium journalist database adds €19/month. Payment via SEPA, credit card (VISA, MasterCard, AMEX, etc.), iDeal, KBC/CBC, Belfius Direct Net, SOFORT Banking.

Presscloud.ai pros

  • AI Generator writes professional press release in 1 minute
  • AI Press Lists™ creates smart journalist lists with match scores
  • Complete PR platform in one dashboard - no multiple tools needed
  • No PR knowledge required - platform guides entire process
  • Media Monitoring shows publications almost in real-time
  • PR-value and reach metrics for each publication tracked
  • 79,842 connected journalists in NL & BE database
  • Unlimited press releases on Essential and Pro plans
  • Unlimited contacts in PR CRM on all subscription plans
  • Custom Newsroom with SEO, custom branding, and press kits
  • Advanced analytics with open/click rate tracking
  • LinkedIn share button embedded after sending press release
  • AI image generation feature for press release visuals
  • New Newsfeed provides daily fresh publicity opportunities
  • Race alerts for 1-10 news alerts depending on plan
  • Retroactive power on Essential and Pro plans
  • Telephone helpdesk available on subscription plans
  • Webinars and PR Academy tips included
  • 30% discount for NGOs through Partnerships program
  • Free 14-day trial without payment details required

Presscloud.ai cons

  • Single plan costs $249 per press release - expensive for one-off use
  • Essential plan limited to 100 database contacts per month
  • Belgium journalist database costs extra €19 per month
  • Pro plan maximum 500 sendings per day limit
  • Minimum 1-year subscription duration for all plans
  • Essential plan only 1 keyword for Media Monitoring
  • No guaranteed publication on Single plan stated clearly
  • Pro plan guaranteed publication limited to 3 per month max
  • Email support takes up to 3 working days on Essential
  • Free account doesn't include sending capabilities without purchase

Frequently asked questions about Presscloud.ai

Can I try Presscloud without buying a subscription?

Yes, you can create a free account for free without payment details to view all features in the dashboard. You can also use the one-time press release option (Single plan at $249) to try Presscloud once without commitment. After trying, you can upgrade to Essential or Pro subscription. There's also a 14-day free trial available.

How does the AI Generator work?

The Presscloud AI Generator™ writes a ready-to-use, professional press release within 1 minute based on the information you provide, plus your website, social media, and previous articles. You enter basic details about your news, and the AI creates a complete press release you can use immediately or edit.

What is Presscloud AI Press Lists™?

Presscloud AI Press Lists™ is a smart AI solution that analyzes your fresh press release and automatically creates a press list with the most relevant journalists. It shows match scores (e.g., Match 96, Match 91) to indicate how well each journalist fits your story, saving you time compiling lists manually.

How many journalists can I send to?

On the Single plan, you can send to up to 100 recipients per press release. The Essential plan includes 100 database contacts per month. The Pro plan offers unlimited recipients with a maximum of 500 sendings per day. You also have access to the entire database of Dutch journalists on subscription plans.

What is Media Monitoring and how does it work?

Media Monitoring allows you to monitor publications of your press release almost in real-time. You can see all your publications in one overview with live metrics including PR-value (e.g., €18,420) and reach (e.g., 2.1M). Single plan includes 2 weeks monitoring, Essential includes 1 keyword, and Pro includes 5 keywords with 10 news alerts and retroactive power.

Do I need PR knowledge to use Presscloud?

No, no PR knowledge is needed. Presscloud guides you through the entire process in four simple steps: write press release, compile press list, send, and view publications. The platform is designed to be accessible for beginners while offering advanced features for experienced professionals.

What is included in the Newsroom feature?

The Newsroom is your own website with all relevant information for press, including unlimited press release posts, SEO-optimized posts, completely custom branding, overview of previous publications, press kit with logos and mood photos, visitor insights, responsive layout, and downloadable press releases (.docx & .pdf). Pro plan adds own domain (e.g., pers.mycompany.com), Google Analytics integration, and white label (no presscloud.ai notification).

Can I manage my own journalist contacts?

Yes, the PR CRM feature allows you to import and manage your own contacts in Presscloud with unlimited contacts on Essential and Pro plans. You can add contacts, add contact details and notes per contact, import/export contacts (.xlsx, .csv), and use the journalists search engine. Single plan has limited contacts equal to purchased database contacts.

What payment methods does Presscloud accept?

One-time products can be paid via iDeal, credit card, KBC/CBC, Belfius Direct Net, or SOFORT Banking. Subscriptions are debited monthly or annually via SEPA direct debit using iDeal, credit card, KBC/CBC, Belfius Direct Net, or SOFORT Banking. Credit card options include VISA, Maestro, MasterCard, American Express (AMEX), CartaSi, and Cartes Bancaires.

Is there discount available for specific organizations?

Yes, NGOs receive a 30% discount from Presscloud. You can visit the Partnerships page or contact [email protected] directly to claim this discount. Agency plans are also available for marketing, communications, and PR agencies with 3 or more customers, allowing management of all customer PR activities in one dashboard with whitelabel reports.

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