broadn

Broadn: AI Assistant for Efficient Work AI in Your Inbox: Broadn introduces an AI Assistant, Herbie, that you can access from email to manage tasks and increase...

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What is broadn?

Broadn is an AI-native CPQ (Configure, Price, Quote) platform designed specifically for manufacturers and distributors dealing with complex sales processes. It automates up to 95% of recurring email workflows by reading inbound emails, RFQs, and even voice calls to generate accurate, margin-aware quotes in under 60 seconds from catalogs with over 20,000 SKUs. The tool analyzes BOMs, applies pricing rules, handles product configurations, and integrates seamlessly with ERPs and CRMs like Salesforce, SAP, QuickBooks, Shopify, and Microsoft Dynamics, ensuring zero errors in quotes and orders while flagging exceptions for human review.

Key features include instant quoting with live pricing logic, multi-channel support for email, WhatsApp, and web forms, real-time margin visibility, automatic discount application based on customer tiers, and end-to-end order processing from RFQ to ERP entry. It supports industries like EMS, PCB manufacturing, automotive parts, EV charging, and industrial components, enabling sales teams to scale without additional headcount—reducing from 10 reps to 2. Broadn provides dashboards for sales opportunities, e-signatures, and compliance checks like BABAA.

Ideal for manufacturers with large SKU catalogs, configurable products, high quote volumes, and a focus on profit margins, repeat orders, or supply chain visibility. It boosts win rates by 50-100%, cuts quote abandonment by 50%, increases revenue 5-15%, and improves margins 17-28% through speed and accuracy. Sales reps are freed for strategic outbound efforts, with the AI handling routine tasks autonomously.

broadn pricing

Pricing model: Freemium

Pricing details are not publicly available on the website; contact sales for plans. No free tier or specific paid plans listed, but offers minimal setup starting with Excel/PDFs, scaling to full integrations. Likely custom quotes based on SKU count, volume, and integrations.

broadn pros

  • Quotes in under 60 seconds from 20K+ SKUs
  • Zero errors in quotes and POs
  • Automates 85-95% of email workflows
  • Integrates with Salesforce, SAP, QuickBooks
  • Real-time margin and cost visibility
  • Handles BOM analysis automatically
  • Multi-channel: email, WhatsApp, forms
  • Reduces sales team from 10 to 2 reps
  • 50-100% win rate uplift
  • 17-28% margin improvement
  • 12-20% higher order values via discounts
  • 50% drop in quote abandonment
  • 5-15% average revenue increase
  • Human oversight only for exceptions
  • Supports complex bundles and configs
  • Real-time ERP/CRM sync no copy-paste
  • E-signatures and opportunity dashboards

broadn cons

  • Limited to manufacturing industries
  • Requires catalog and pricing sync setup
  • ERP integrations may need configuration
  • Human review still needed for edge cases
  • No explicit free tier mentioned
  • Pricing details not publicly listed
  • Dependent on accurate input data quality
  • Beta or early-stage potential bugs
  • WhatsApp integration may have limits

Frequently asked questions about broadn

What is Broadn primarily used for?

Broadn is an AI-native CPQ platform that automates sales ops for manufacturers, turning RFQs and emails into quotes, processing BOMs, and sending orders to ERP with zero errors in under 60 seconds.

Which industries does Broadn serve?

Broadn supports EMS/PCB, industrial powerblocks, advanced materials, construction, EV charging, automotive parts, robotics, textiles, and power tools with complex catalogs and customizations.

How does Broadn handle integrations?

It connects seamlessly with Shopify, SAP, Microsoft Dynamics, QuickBooks, Salesforce, Oracle, and HubSpot for real-time sync of quotes, opportunities, and orders without manual entry.

What is the automation rate?

Broadn automates 85-95% of recurring email workflows, handling standard orders autonomously and flagging non-standard ones for human review to ensure accuracy.

Can Broadn process large catalogs?

Yes, it handles catalogs with over 20,000 SKUs, analyzing BOMs and applying pricing logic for complex bundles and configurable products effortlessly.

How does it ensure quote accuracy?

Broadn uses live pricing, discount rules, approvals for non-standard items, and margin calculations to achieve 0 errors in quotes, POs, and invoices.

What channels does it support?

It processes inbound from emails, contact forms, WhatsApp, and reads RFQs or POs, responding on preferred channels with professional quotes.

Does it reduce sales team size?

Yes, it scales sales by replacing 10 reps with 2 senior ones plus the AI, freeing time for outbound and bespoke inquiries.

What metrics show Broadn's impact?

Key stats include 50-100% win rate uplift, 50% abandonment reduction, 5-15% revenue growth, 17-28% margin boost, and response times from days to minutes.

Is setup easy for Broadn?

Minimal setup with Excel spreadsheets or PDFs for catalogs/pricing, scaling to API integrations; starts handling workflows quickly with human oversight.

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