Litlyx

Litlyx is an open-source analytics tool known for its lightweight characteristic and minimal setup requirements. With just a single line of code, users are empo...

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What is Litlyx?

Litlyx is a privacy-first, all-in-one web analytics platform that combines web analytics, product analytics, SEO tracking, and marketing insights into one AI-powered dashboard. It serves as a modern alternative to Google Analytics 4, MixPanel, Plausible, Umami, and Matomo, offering cookie-free tracking that is 100% GDPR-compliant and fully hosted in the EU. The tool requires just 30 seconds for setup with a single line of code that integrates with 15+ JavaScript/TypeScript frameworks including Next.js, Nuxt.js, Vue.js, React.js, Angular, and Bun.js.

Key features include real-time visitor tracking, bounce rate analysis, UTM tracking for ethical marketing attribution, custom event tracking for product analytics, user funnel creation, SEO keyword and ranking monitoring, AI data analyst assistant for chat-based insights, one-click branded reports with company logos, shareable dashboard links, granular permissions for team members and clients, and self-hosting capability via Docker. The platform tracks over 10 KPIs including visitors, pages, conversion rates, exit/entry pages, time spent on pages, and geographic data at continent/country/city granularity.

Litlyx is designed for solopreneurs, small agencies, web agencies, developers, freelancers, digital agencies, e-commerce businesses using Shopify or WordPress, and any company concerned about GDPR compliance and privacy. It eliminates the need for cookie consent banners since it collects only anonymous data without cookies or personal data (0 pixels, no PII). The AI assistant works like a team of marketer, growth hacker, and product expert delivering insights that drive real results.

The platform offers traffic-based pricing plans that scale with growth, integrations with WordPress, WooCommerce, Elementor, Shopify, Google Tag Manager, and Framer, and maintains open-source status with a GitHub repository having over 1.7k stars. Companies of all sizes trust Litlyx to protect privacy while accessing important metrics, with ratings of 5/5 stars on G2, 4.8/5 on AppSumo, and 5/5 on Trustpilot.

Litlyx pricing

Pricing model: Freemium

Traffic-based annual plans that scale with growth: - Mini: €8.99/year - Up to 10K pageviews/month, 1 workspace, 1 year data retention, limited domains per workspace, reports, limited AI features, shareable links - Basic: €14.99/year - Up to 100K pageviews/month, 1 workspace, 2 years data retention, unlimited domains per workspace, easy reports, 50 AI messages/month, public shareable links - Pro: €29.99/year - Up to 350K pageviews/month, 2 workspaces, 3 years data retention, unlimited domains per workspace, easy & custom reports, 200 AI messages/month, public & private shareable links, 1 member per workspace Free tier: 1,500 page visits/custom events for free with Google login signup.

Litlyx pros

  • 30-second instant setup with single line of code
  • 100% GDPR-compliant and fully EU-hosted
  • Cookie-free tracking eliminates consent banners
  • Tracks 10+ KPIs in one unified dashboard
  • AI data analyst assistant for chat-based insights
  • One-click branded reports with company logo
  • Supports 15+ JavaScript/TypeScript frameworks
  • Custom event tracking without extra costs
  • Self-hostable via Docker for full control
  • Open-source with active GitHub community (1.7k+ stars)
  • Real-time dashboard with live user tracking
  • UTM tracking for ethical marketing attribution
  • SEO module for keyword and ranking tracking
  • User funnel creation for conversion analysis
  • Shareable dashboard links for clients and teams
  • Granular permissions for team members and clients
  • No cookies, no personal data, no PII collected
  • Integrations with WordPress, Shopify, GTM, Framer
  • Exit/entry pages and time spent on pages tracking
  • Geographic granularity at continent/country/city level

Litlyx cons

  • Limited AI features on Mini plan (€8.99/year)
  • Only 1 member per workspace on Pro plan
  • Max 1 year data retention on Mini plan
  • Max 2 years data retention on Basic plan
  • Only 50 AI messages per month on Basic plan
  • Only 200 AI messages per month on Pro plan
  • Limited domains per workspace on Mini plan
  • SEO module still planned (not yet released)
  • No mobile app mentioned for dashboard access
  • Cloud hosting only option besides self-hosting

Frequently asked questions about Litlyx

What can I do with Litlyx?

Track visitors, pages, bounce rates, UTMs, funnels, and custom events, with shareable dashboards and one-click reports. Litlyx offers different insights ranging from simple visitor tracking to advanced product analytics, all in a single dashboard including web analytics, ethical marketing attribution, product analytics with custom actions, and AI data analysis.

Do I have to install cookies or banners to use Litlyx?

No. Litlyx collects anonymous data without cookies, aligned with GDPR expectations. It collects no cookies, no personal data, no consent banners, is fully anonymous and 100% EU hosted, with 0 pixels and no PII.

Is Litlyx suitable for digital agencies or freelancers?

Yes. Manage multiple sites, brand reports, and client access from one workspace. You can track as many domains as needed and easily filter between them within projects, add company logos to reports for clients, and set customizable privilege levels for team members or clients.

What are the advantages over Google Analytics?

European-hosted, privacy-first setup without cookie banners, built for clarity and speed. Litlyx is simpler to set up (30 seconds vs days with GA), has a cleaner dashboard that makes sense immediately, tracks important stats without confusing fluff, and is open-source and privacy-focused.

Can I use Litlyx on multiple domains?

Yes. Consolidate projects and filter across domains from a single account. Projects (workspaces) allow unlimited domains with filtering options for each project, so you can track as many domains as needed and easily filter between them within your projects.

What KPIs does Litlyx track?

Litlyx tracks over 10 KPIs including visitors, pages, bounce rates, conversion rates, exit/entry pages, time spent on single pages, UTMs and marketing sources, custom events, geographic data (continent/country/city), and user funnels for conversions.

How does the AI data analyst work?

Chat with your data using a 24/7 analyst that delivers insights driving real results. The AI works like a team of marketer, growth hacker, and product expert, delivering advice with minimal effort. You can brainstorm on data, ask for metrics, and let the built-in AI help you grow with automatic AI insights.

Can I self-host Litlyx?

Yes. Litlyx is completely open-source and fully self-hostable with Docker. You can create your own version of the dashboard. The Open Source V.2 released in November 2025 includes high-performance systems ready to be self-hosted with docker.

What integrations does Litlyx support?

Quickly connect with no-code tools like WordPress (seamless integration with WooCommerce and Elementor), Shopify (cookie-free tracking and custom eCommerce events), Google Tag Manager (widely used by marketing agencies), and Framer. All integrations make setup effortless across platforms.

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