Lumen5
Lumen5 is an Artificial Intelligence (AI) powered platform designed to simplify the process of video content creation. Designed to be user-friendly, it can be u...
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What is Lumen5?
Lumen5 is an AI-powered video creation platform that enables anyone without training or experience to easily create engaging video content within minutes. The platform transforms written content like blog posts, articles, press releases, and internal updates into short, branded social media videos using artificial intelligence. Users simply enter a URL to a blog post or news article, and Lumen5's AI automatically summarizes the content into a video-ready storyboard using NLP technology, then matches each scene with relevant background photos, videos, and music using Computer Vision technology.
Key features include customizable templates, drag-and-drop editing, AI script composer that summarizes imported text content, a built-in stock media library with over 500 million images and videos, support for multiple video formats (landscape 16:9, square 1:1, vertical 9:16), AI voiceover generation, brand kit customization with custom fonts and colors, custom watermark upload, and AI video translation into any language. The platform also offers approval workflows, multiple user roles with Admin and Editor permissions, single sign-on (SSO), and integrations with DAMs like Bynder and Cloudinary for team plans.
Lumen5 is designed for content marketers, social media teams, internal communications professionals, bloggers, educators, agencies, and businesses that need to produce video content at scale. It's ideal for repurposing blog content into social media videos for Facebook, Twitter, Instagram, Snapchat, YouTube, Pinterest, and LinkedIn, creating marketing campaign content, internal storytelling, product updates, and educational multimedia content. The platform is perfect for brands and businesses without full production setups who need to create on-brand videos that engage audiences quickly.
The platform offers the world's simplest video making experience through AI-assisted workflow, allowing users to create videos on demand without any technical expertise. Users can edit generated videos by modifying text, visuals, highlights, and music, add icons, upload their own media clips, and choose background music tracks. The drag-and-drop interface makes it accessible for teams to make more videos easily while keeping content on brand, on time, and on budget.
Lumen5 pricing
Pricing model: Freemium
Lumen5 offers four plans: Free, Starter, Pro, and Team. The Free plan costs $0 with no credit card required, allows up to 5 videos per month limited to 2 minutes each, includes a Lumen5 watermark, and has limited features. The Starter plan costs $30/month billed monthly or $15/month billed annually (50% discount), includes no watermark, videos up to 10 minutes, 1080p resolution, and custom fonts and brand colors. The Pro plan costs $100/month billed monthly or $50/month billed annually, includes everything in Starter plus 150 minutes of AI voiceover per month, access to 500 million stock photos and video clips, one workspace, up to three brand kits, custom watermark upload, and custom fonts upload. The Team plan has custom pricing (contact for quote) and includes multiple users with Admin and Editor roles, projects for organizing work, approval workflows, SSO, DAM integrations, branded templates built by Lumen5, automatic video translation, and a dedicated account manager with training and priority support. All plans are billed in USD with annual billing offering 50% savings.
Lumen5 pros
- Transforms blog posts and articles into videos automatically with AI
- No video editing experience or training required to create professional videos
- Built-in stock media library with over 500 million images and videos
- AI script composer summarizes text content into video-ready storyboards
- Drag-and-drop interface makes video creation simple and intuitive
- Customizable templates for various social media platforms and formats
- Supports multiple video formats including 16:9, 1:1, and 9:16 aspect ratios
- AI voiceover generation available from Pro plan onwards
- Brand kit customization with custom fonts, colors, and watermarks
- AI video translation into any language for global audiences
- Perfect for repurposing existing written content into visual formats
- Creates videos in minutes without technical expertise
- Approval workflows for team collaboration on video projects
- Single sign-on (SSO) integration for enterprise security
- Integrates with DAMs like Bynder and Cloudinary for asset management
Lumen5 cons
- No voiceover or avatar support on free and lower-tier plans
- Watermarked videos on free plan cannot be removed
- Limited audio and narration customization options
- Repetitive animations unless manually adjusted by user
- Cannot generate new slides using AI beyond initial content
- No dedicated mobile app for video creation on iOS or Android
- No public API for developers to automate video creation
- Cannot make videos optimized for YouTube without heavy editing
- Limited to 5 videos per month on free plan with 2-minute maximum length
- Not designed for voice-driven or talking-head video content
Frequently asked questions about Lumen5
What is Lumen5 and what does it do?
Lumen5 is a video creation platform powered by Artificial Intelligence that offers the world's simplest video making experience. Simply enter a link to a blog post or news article and Lumen5 will automatically help you turn the content into an engaging video. Using NLP technology, Lumen5 summarizes your article into a precise and concise video-ready storyboard. Then, using Computer Vision technology, Lumen5 automatically matches each scene with relevant background photos, videos, and music.
Does Lumen5 have a mobile app?
No. Lumen5 works through web browsers on desktops. It does not currently have a dedicated mobile app for video creation. The platform uses WebGL, a browser graphics API, to render and edit videos, which means your device needs WebGL support enabled for Lumen5 to work.
Does Lumen5 offer a free plan?
Yes, Lumen5 offers a free plan that costs nothing. It's available to anyone and does not require a credit card to sign up. There's no time limit because the plan remains free for as long as you use it. The Free plan allows you to create up to five videos per month, each limited to two minutes, but all videos include a Lumen5 watermark and features are limited compared to paid plans.
What stock media is included in Lumen5?
Lumen5 offers a built-in Stock Media Library which allows you to tap into a massive collection of photos, videos, and music for your video. The Pro plan includes access to 500 million stock photos and video clips. The free and lower-tier plans have access to a more limited stock library compared to paid plans.
Can I remove the Lumen5 watermark from my videos?
The Lumen5 watermark is included on all videos created with the Free plan and cannot be removed. To remove the Lumen5 branding from your videos, you need to upgrade to a paid plan (Starter, Pro, or Team). Removing the watermark is one of the premium features available on paid plans.
Does Lumen5 have an API for developers?
Lumen5 does not provide a public API for developers to automate video creation or manage projects programmatically. The platform uses WebGL, a browser graphics API, to render and edit videos, but this is not the same as Lumen5 offering its own developer API for integration or automation.
What video formats does Lumen5 support?
Lumen5 supports all the most common video formats including landscape 16:9, square 1:1, and vertical 9:16 aspect ratios. You can create videos optimized for Facebook, Twitter, Instagram, Snapchat, YouTube, LinkedIn, Pinterest, or use a custom format. You can change the format later if needed after initially selecting one.
Is AI voiceover included in all Lumen5 plans?
No, AI voiceover is not included in all plans. The Free and Starter plans do not include AI voiceover. AI voiceover is available starting from the Pro plan, which includes 150 minutes of AI voiceover per month. You can also upload your own audio file if you already have a voiceover, and the AI will build a video on top of it.
What support is included with Lumen5 plans?
All plans include access to the help centre and email support. You can open a chat window by clicking on your profile picture in the top right corner and then clicking on contact support, or email [email protected] anytime. Higher tiers, especially Team or Enterprise plans, include priority support, training, and a dedicated account manager.
Can I customize my videos with my brand identity?
Yes, but customization options vary by plan. The Starter plan allows you to customize your video with your brand colors and fonts. The Pro plan adds up to three brand kits, custom watermark upload, and custom fonts upload. The Team plan includes branded templates built by the Lumen5 team specifically for your organization, along with advanced collaboration features.