Reform
Reform is a development tool specifically designed for logistics engineering teams. It is designed to expedite the development of modern logistics software by p...
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What is Reform?
Reform is an AI-powered workflow automation platform built specifically for freight forwarding and logistics companies. It automates freight operations from quote to cash, including document processing, customs declaration preparation, accounts payable, shipment consolidation, and quoting. The platform connects to existing TMS (transportation management systems) and internal databases without requiring companies to replace their trusted systems.
Key features include AI-powered document extraction that processes commercial invoices, packing lists, and customs forms; human-in-the-loop dashboards for exception management; custom analytics dashboards; native and custom integrations with third-party and in-house systems; pre-built templates for common logistics workflows; and programmatic API access. Reform claims to automate up to 90% of manual freight operations and has saved customers 250,000+ hours total with $500M+ in AP invoices processed.
Reform is designed for freight forwarders, customs brokers, logistics service providers, and logistics engineering teams who want to automate repetitive tasks without building software in-house. It serves companies ranging from mid-size freight forwarders to enterprises, with customers including CITTA Brokerage, Joffroy Global, Fredric Schad SAS, Customs Direct, and KCE Logistics.
Reform pricing
Pricing model: Free
Reform offers three plans with credit-based pricing. The Team plan includes 1 single admin, 10,000 credits per month, 4 automations, and data export - start trial available. The Operations plan (most popular) includes up to 4 admins, up to 100,000 credits per month, unlimited automations, and up to 3 integrations included - get pricing via contact. The Enterprise plan includes unlimited admins, unlimited credits, unlimited automations, and all integrations included - talk to sales. All plans include: process any data format, dedicated onboarding, reports/analytics, email support, Slack/Teams support, programmatic API access, embeddable dashboards, groups/roles, in-house system connections, priority queuing, SLAs, custom features requests. Enterprise adds: 24/7 on-call support, dedicated account manager, dedicated infrastructure, custom data retention policies.
Reform pros
- Automates 90% of manual freight forwarding operations
- Saves 2,000+ hours per month per customer
- Integrates with existing TMS without replacement
- AI-powered document extraction with high accuracy
- Processes commercial invoices, packing lists, and customs forms
- Human-in-the-loop dashboards for exception handling
- Pre-built templates for shipment consolidation, quoting, AP, customs
- Custom analytics and data visualization dashboards
- Programmatic API access for custom integrations
- Handles both third-party and in-house systems
- Average 18-second bill processing time
- 85% time savings in data processing
- Onboarding completed in approximately 1 month
- Y Combinator-backed with investor support
- Dedicated onboarding for all plans
- $1M+ annual savings per customer on average
- 20M+ tasks automated across all customers
- Priority automation queuing available
- Embeddable dashboards for customer visibility
Reform cons
- Pricing not publicly disclosed - requires sales contact
- Credits-based pricing model may be unclear initially
- Custom integrations may require development work
- Primarily focused on freight/logistics - not general-purpose
- Human review still needed for exceptions
- Smaller Team plan limited to 4 automations
- Operations plan capped at 3 integrations included
- Enterprise features require custom pricing discussion
Frequently asked questions about Reform
What types of tasks can Reform automate for my freight forwarding operations?
Reform automates tasks from quote to cash including shipment and warehouse receipt creation, automated quoting with data extraction and rate requests, accounts payable from invoice receipt through payment/reconciliation, customs declaration preparation with data extraction from commercial invoices and packing lists, shipment consolidation workflows, and duty drawback processes. Humans only handle exceptions found during automated processing.
How long does it take to get started with Reform?
Customers typically complete onboarding in approximately 1 month. With pre-built templates, businesses can go live in weeks rather than months. The Team plan offers a trial start option for faster initial access.
Do I have to start with a template?
No, templates are optional. Reform offers pre-built templates for shipment consolidation, quoting, accounts payable, customs preparation, and duty drawback to accelerate deployment, but you can build custom workflows without using templates.
Why not use existing automation platforms?
Reform is purpose-built for freight and logistics with specialized AI models trained on logistics documentation, pre-built integrations for TMS systems, industry-specific automations like customs declaration and duty drawback, and human-in-the-loop dashboards designed for freight operations. Generic automation platforms lack this industry-specific depth.
Can Reform integrate with our in-house systems?
Yes, Reform connects to all third-party and in-house systems and databases you use daily. You can leverage native integrations or build custom integrations to your internal software. The Operations plan includes up to 3 integrations, while Enterprise includes all integrations.
How secure is Reform?
Reform provides service level agreements (SLAs) and offers enterprise-grade security features including dedicated infrastructure for Enterprise customers. The platform processes over $500M in AP invoices and 20M+ tasks, indicating robust security practices. Custom data retention policies are available for Enterprise.
What data formats does Reform support?
Reform can process any data format, including commercial invoices, packing lists, customs forms, emails, and documents from your data pool. The AI extracts and converts data fields regardless of the original format.
How does the human-in-the-loop dashboard work?
The dashboard enables your team to focus on what matters most by only handling exceptions when needed. Reform automates routine operations automatically, and humans intervene only when the system identifies exceptions that require judgment or correction.
What support options are available?
All plans include support via email and Slack/Teams. Enterprise customers receive 24/7 on-call support and a dedicated account manager. All customers get dedicated onboarding regardless of plan.
Can I access Reform programmatically via API?
Yes, programmatic API access is included in all plans. This allows developers to integrate Reform into custom applications, automate workflow triggers, and build custom automations beyond the pre-built templates.