SalesCred

SalesCred is an AI sales tool designed to build credibility and develop trust in a B2B sales environment. By leveraging advancements in B2B sales intelligence a...

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What is SalesCred?

SalesCred is an AI-powered platform and mobile app designed to help salespeople build credibility, trust, and influence with B2B buyers. It addresses the challenge that only 1 in 4 buyers view salespeople as credible by providing tools for improving professional presence, mindset, skills, and pre-sales preparation. Founded by sales expert C. Lee Smith, it combines proprietary research, situational judgment tests, TeamTrait assessments, and responsible AI usage to elevate sales performance.

Key features include the free SalesCred app with daily CredTips, CredTalk videos, self-reflection questions, and insights; PRO subscriber tools like real-time prospect research, AI-powered CredCoach, account-based insight generator, and digital credibility scoring. It integrates with Zoom for meetings and offers customized sales training courses on topics like insight selling, critical thinking for AI, and the Win Cycle sales process. Training includes immersive activities, knowledge checks, digital badges, and app access.

SalesCred is for B2B salespeople at all levels, from new reps to experienced pros, sales managers, and teams in credibility-crucial verticals like IT services, financial services, wealth management, marketing agencies, legal services, business consulting, real estate, and health care. It's ideal for growth-stage companies seeking to close more deals, earn repeat business, and achieve trusted advisor status faster through human-centric, data-driven strategies.

SalesCred pricing

Pricing model: Freemium

Free app download with basic features like daily CredTips, CredTalk videos, and insights for everyone. SalesCred PRO subscription required for advanced tools including real-time research, AI CredCoach, credibility scoring, and training materials (free trial available). Sales training courses are customized with competitive rates based on participants and delivery (remote or on-site); contact for quotes. Self-paced Academy included for subscribers and training participants.

SalesCred pros

  • Free app download for iOS, Android, browser, and Zoom
  • Daily CredTips from SalesCred book author
  • Personalized soft skills guidance based on personality
  • CredTalk 90-second videos from sales experts
  • Real-time prospect research for meetings
  • AI-powered CredCoach trained on expert content
  • Digital credibility scoring for personal brand
  • Account-based insight generator for prospects
  • Customized live sales training courses
  • TeamTrait assessments to identify skill gaps
  • Digital badges for LinkedIn and email signatures
  • Proprietary B2B buyer research integration
  • Situational judgment tests for sales producers
  • Zoom integration for in-meeting tools
  • Self-paced SalesCred Academy modules
  • 7 C's pre-sales research framework
  • Win Cycle full-cycle sales process
  • Retention Ring for account growth

SalesCred cons

  • PRO features require paid subscription
  • Pricing details not publicly listed
  • Training costs customized, inquire only
  • Ideal for 10-50 participants in live sessions
  • Free version lacks advanced AI tools
  • Dependent on app for full functionality
  • No self-paced for all advanced courses
  • Requires consistent daily use for benefits
  • Tailored training needs team buy-in
  • Zoom-specific features limit non-users

Frequently asked questions about SalesCred

How is SalesCred training different from other sales programs?

SalesCred uniquely focuses on building credibility and trust using the latest B2B research, AI tools, immersive peer exercises, and practical applications to become a trusted advisor—not just a seller. It's not a one-size-fits-all program. All courses are designed and delivered by SalesFuel experts, never franchisees.

How does AI factor into the sales training?

SalesCred trains professionals to leverage AI like ChatGPT at every sales funnel stage, teaching data accuracy, ethical outreach, and high EQ maintenance. Responsible AI use preserves human connection. All courses include the SalesCred app with AI-enhanced power tools.

How are gaps in sales credibility identified?

Pre-course assessment and TeamTrait situational judgment test pinpoint specific skill gaps for each participant. Facilitators create tailored action plans to elevate personal brand and customer trust from first interactions.

Do you have self-paced sales training?

Self-paced courses in SalesCred Academy help apply sales credibility daily, with exercises, knowledge checks, and digital badges for LinkedIn. Ideal for new reps; offered via app for subscribers and training participants.

Do you offer on-site sales training courses?

All courses can be delivered on-site for greater impact. Customized to team needs, ideal class sizes 10–50 participants for engagement during immersive exercises.

Can the training be tailored for my company or industry?

Yes, every program is custom designed around your team’s objectives, sales roles, skill gaps, and industry requirements.

How soon after completing training will I see results?

Most report improved confidence, stronger relationships, and trusted advisor progress within weeks. Impact depends on salesperson mindset and manager reinforcement.

What are digital badges, and how are they used?

Credentials earned upon course completion, displayed on LinkedIn to showcase credibility and sales excellence commitment.

What’s the ideal group size for a live training workshop?

Classes optimized for 10–50 participants, ensuring personalized attention and effective collaboration in immersive exercises.

What free resources are available?

Free app with daily CredTips, videos, insights; free consultation; free e-book on AI credibility; free book chapter; fact sheet download; PRO trial.

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