Wondershare Filmora
Easy-to-use video editing software for creators of all levels.. [Free Trial]
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What is Wondershare Filmora?
Wondershare Filmora 15 is an all-in-one AI-powered video editing software for desktop and mobile (Windows, Mac, iOS, Android, iPad) that enables creators to produce professional videos with intuitive drag-and-drop tools and over 20 AI features. The software turns ideas into motion through AI Extend (extends video/audio clips), AI Text-to-Video, AI Image Generator, AI Music Generator, AI Voice Cloning, Auto Captions, AI Video Translation with Lip Sync, AI Portrait Cutout, AI Smart Cutout, AI Video Object Remover, AI Video Enhancer, AI Eye Contact, AI Relight, AI Mate Editing, AI Text-Based Editing, AI Smart Masking, AI Smart Search, AI Skin Tone Protection, Video Denoise, and Smart Short Clips. Filmora includes 2.9M+ royalty-free creative assets including templates, stock media, effects, music, stickers, filters, LUTs, titles, and transitions.
Key features include dual-timeline editing for professional workflows, Pen Tool for drawing motion paths with speed control, Animated Charts for data visualization, Dynamic Captions that follow your style, Anchor & Keyframes for precise movement control, Import Subprojects for multi-project management, Planar Tracking, Multi-Cam Editing, Chroma Key (green screen), Auto Reframe for social media formats, Magnetic Timeline, Flicker Removal, Silence Detection, Auto Beat Sync, Audio Ducking, and direct YouTube/Social Media export with scheduling. The interface is designed for both beginners and professionals, offering a clean layout with advanced capabilities like keyframe graph editor, compound clips, and motion tracking.
Filmora is ideal for content creators, YouTubers, TikTok/Instagram Reels makers, educators, small business owners, marketers creating product videos, beginners learning video editing, and intermediate users who want professional results without Adobe Premiere's steep learning curve. The software supports cross-platform editing with the same account, allowing seamless workflow between desktop, tablet, and mobile devices. Testimonials from UI/UX designers, content creators, and communications advisors highlight its beginner-friendly interface while maintaining professional-grade tools.
The software serves social media content creation (YouTube Video Editor, YouTube Shorts Maker, TikTok Video Editor, IG Reels Editor), marketing & business needs (Animation Video Maker, Product Video, Video Resume), and lifestyle/fun projects (BFF Video Maker, Lyric Video Maker, Intro Video Maker). With GPU acceleration support, Metal rendering for Mac, and compatibility with 4K videos, Filmora delivers smooth playback and fast rendering for efficient editing workflows.
Filmora caters to the global community of creators who need effortless editing solutions with custom templates, AI-powered automation, and one-click drag-and-drop functionality to create stunning videos quickly without a steep learning curve.
Wondershare Filmora pricing
Pricing model: Freemium
Free Tier: Full-featured free trial with no time limit but exports include watermark; 100 AI credits for AI features; basic editing features accessible; no Cloud Storage or full creative assets library. Monthly Plan: $19.99/month (billed monthly, cancel any time) - no watermark, 1 month updates, unlimited assets preview/download, 1 month AI Portrait Add-On, 1 month Filmstock Standard Assets, senior tech support. Annual Plan: $61.99/year (billed annually, ~$51.99-$57.98 depending on region, automatically renew) - no watermark, 1 year updates, unlimited assets, 1 month AI Portrait Add-On, 1 month Filmstock Standard Assets, senior tech support. Perpetual Plan: $89.99 one-time fee (region-dependent ~$79.99-$91.98) - lifetime access to purchased version with updates within that version, no watermark, unlimited assets preview/download, 1 month AI Portrait Add-On, 1 month Filmstock Standard Assets, senior tech support; future major versions require new purchase. Bundle Subscription Plan: $109.99/year includes 1-year Filmstock Standard Subscription + 1-year Filmora Video Editor subscription. Student Plan: Starting from $19.99 with up to 37% discount. Educator Plan: Discount available through contact form. Add-ons: AI Portrait Add-on $5.99/month after trial; Filmstock Standard Assets $9.99/month after trial; Silence Detecton in-app purchase.
Wondershare Filmora pros
- Intuitive drag-and-drop interface perfect for beginners
- Over 2.9 million royalty-free creative assets included
- 20+ AI-powered features including AI Text-to-Video and AI Music Generator
- Dual-timeline editing for professional workflow control
- No time limit on free trial version
- Cross-platform support (Windows, Mac, iOS, Android, iPad)
- Direct YouTube upload with built-in compression settings
- Animated Charts for data visualization with one-click import
- Pen Tool for drawing custom motion paths with speed control
- GPU acceleration support for faster rendering
- Metal rendering optimized for Mac performance
- Auto Reframe automatically resizes for social media formats
- AI Voice Cloning preserves authenticity in translations
- Dynamic Captions enhance voice with AI enhancement
- Multi-Cam Editing handles multiple camera angles simultaneously
- AI Portrait Cutout precisely extracts subjects including hair strands
- Video Stabilization smooths shaky footage
- Chroma Key (green screen) for background replacement
- Scheduled social media posting with Social Content Planner
- Export to multiple formats (MP4, MOV, AVI, MKV, MPEG) optimized for platforms
Wondershare Filmora cons
- Free trial exports videos with prominent Filmora watermark
- AI-generated images/stickers/text-to-video are non-commercial use
- Windows and Mac licenses are separate and not transferable
- Perpetual license doesn't include future major version upgrades
- AI features limited to 100 AI credits in free edition
- Filmora Cloud Storage requires paid upgrade
- Full creative assets library only available with paid plans
- Silence Detection requires separate in-app purchase add-on
- AI Portrait Add-on requires separate $5.99/month subscription after trial
- Filmstock Standard Assets requires $9.99/month subscription after trial
- Some advanced features have steep learning curve for complete beginners
- Occasional preview freeze/laggy issues reported by users
- Network issues can occur on Windows and macOS requiring troubleshooting
- Text/element applied may not show up requiring fixes
- Third-party app store purchases (Google/Apple Store) require contacting that store for refunds
Frequently asked questions about Wondershare Filmora
Why should I choose Filmora Video Editor?
Millions of creators choose Filmora as their go-to video editor because it's easy to use while offering over 2.9 million built-in stock media assets and a wide range of professional-level video effects. Filmora provides a full suite of features for both professionals and enthusiasts with custom templates, AI-powered automation, and one-click drag-and-drop editing for effortless editing solutions while creating stunning videos.
Can the resources of Filmora be used for commercial purposes?
Commercial usability varies by category. For AI-generated resources, AI Music labeled 'Commercially available' is suitable for commercial use, but AI images, stickers, text-to-video, and AI-generated sound effects are for non-commercial use due to training material uncertainties. For non-AI resources, those labeled 'commercially available' in Filmora (music, sound effects, transitions, effects, filters, stickers) are permissible for commercial purposes.
Can I export videos directly to YouTube from Filmora?
Yes, Filmora has an integrated 'YouTube Upload' mode that compresses videos according to YouTube's recommended settings. The Social Video Planner also enables scheduling videos in advance for consistent and timely distribution without needing to be online at posting time.
Does Filmora support GPU acceleration?
Yes, Filmora supports GPU acceleration, which speeds up video rendering and editing processes for compatible systems. Filmora for Mac also introduced Metal rendering support, leveraging Apple's advanced graphics technology for significantly improved performance with smoother playback and faster rendering.
What formats does Filmora support for video export?
Filmora supports various formats including MP4, MOV, AVI, MKV, MPEG, and more. You can also export in specific formats optimized for social media platforms like YouTube, Vimeo, and TikTok.
What is the Perpetual License?
A Perpetual License gives lifetime access to the version of software you purchased, including updates within that version. However, it does not include future major versions. When a new version is released, you would need to purchase a new plan to access it.
Is one license good for both Mac and PC (Windows)?
No. PC (Windows) licenses can only be used on PC computers and Mac licenses can only be used on Mac computers. If you move from Mac to Windows or vice versa, you cannot transfer and activate your license on the new computer. Make sure to purchase the correct version for your operating system.
What are the limitations of the trial version?
The trial version is functionally the same as the paid version except exported files contain a watermark. There is no trial expiration date - you can use the free trial indefinitely. After purchasing a license to activate the software, there will be no watermark in new output files.
How does the free trial work and how long is it?
Filmora Free Trial has no time limits - enjoy the full-featured free version with no trial expiration date. Exported videos will contain a Filmora watermark, and watermark removal requires upgrading to a paid plan. Your projects are always saved and you can upgrade anytime to unlock watermark-free exports. All work remains accessible after upgrading.
How can I activate my Filmora?
You can use the same Wondershare ID account to activate Filmora through online or offline activation. Simply log in with your Wondershare ID to activate the software after purchase.