HYPD
AI co-pilot for marketers running Google Ads
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What is HYPD?
HYPD is an AI-powered advertising co-pilot designed for performance marketers, agencies, and advertisers. It connects directly to Google Ads and Meta (Facebook) ad accounts via official APIs, allowing users to ask questions about their campaigns in plain English. Behind the scenes, HYPD fetches real-time ad data, analyzes performance metrics, and returns actionable insights as text summaries, tables, or charts.
Key features include natural language querying for campaign data, side-by-side comparisons of campaigns/keywords/time periods in tables, and automated chart generation (line charts for trends, bar charts for comparisons). HYPD accesses comprehensive campaign structure data (campaigns, ad groups, keywords, ads, search terms) and performance metrics (impressions, clicks, cost, conversions, revenue, ROAS, CPC, CTR, conversion rate). Users can request specific output formats like
HYPD pricing
Pricing model: Freemium
HYPD is currently in closed beta and free for approved testers. There is no public pricing yet. To access the tool, contact [email protected] for beta access approval. No paid plans are publicly available at this time.
HYPD pros
- Connects to Google Ads and Meta via official APIs
- Plain English natural language querying
- Real-time data fetching with no campaign data storage
- Read-only access for maximum account security
- Generates text summaries, tables, and charts automatically
- Accesses comprehensive metrics: ROAS, CPC, CTR, conversions, revenue
- Side-by-side campaign and keyword comparisons in tables
- Line charts for trend analysis, bar charts for comparisons
- Encrypted OAuth authentication through Google/Meta
- Can revoke access anytime via Google Account permissions
- Specialized for performance marketing, not generic AI
- Follow-up questions keep data loaded for deeper analysis
- Specific timeframe queries for precise data analysis
- Request custom output formats like top 10 keywords by spend
- Secure chat history stored in encrypted Firestore
HYPD cons
- Currently in closed beta, not publicly available
- Read-only only, cannot make campaign changes yet
- One account per chat session, must start new chat to switch
- No Google Analytics integration yet (in development)
- No Google Merchant Center access yet
- No Keyword Planner integration yet
- Cannot pull competitor or auction insights
- Cannot adjust bids, budgets, or pause ads automatically
Frequently asked questions about HYPD
How do you connect my ad accounts?
HYPD uses official Google and Meta API connections. Access is encrypted, secure, and authenticated directly through Google/Meta OAuth. You authorize read-only access and can revoke it anytime from your Google Account permissions.
Do you store my campaign data?
No. Your data is fetched in real-time to answer questions, then discarded. HYPD only stores account identifiers, encrypted OAuth tokens, and your chat history in Firestore. Raw data from Google Ads and GA4 is not stored unless explicitly needed.
Is this just another ChatGPT wrapper?
No. Generic AI gives generic answers. HYPD connects directly to your ad accounts via API, pulls real data, and performs actual calculations. It's a specialized performance marketing tool built for accuracy on your specific data.
Can HYPD make changes to my account?
Not yet. HYPD is read-only—it provides recommendations like negative keyword lists for you to implement. Direct campaign changes (agent mode) such as adjusting bids, budgets, or pausing ads are in development.
Can you connect to Google Analytics or Merchant Center?
Google Analytics integration is in active development. Google Merchant Center and Keyword Planner are next on the roadmap. These features are coming soon but not yet available.
How much does it cost?
HYPD is currently in closed beta and free for approved testers. Contact [email protected] for access. There is no public pricing yet as the product is not broadly available.
What Google Ads data can HYPD access?
HYPD accesses campaigns, ad groups, keywords, search terms, ads, and performance metrics including impressions, clicks, cost, conversions, revenue, ROAS, CPC, CTR, cost per conversion, and conversion rate. See the How HYPD Works page for the full list.
Why do I need to select an advertiser account, not my MCC?
HYPD analyzes individual advertiser accounts. Your MCC (Manager account) is just an access layer. You must select the specific account with direct access to the advertiser data you want to analyze.
Can I analyze multiple accounts?
Yes, but one account per chat session. You select the account from the dropdown before chatting. To analyze a different account, start a new chat and select the other account.
How do I revoke HYPD's access?
Go to your Google Account permissions page and remove HYPD. You can also disconnect from the Connectors page within HYPD. This immediately removes read-only access to your ad account data.