Percept Insight

Percept Insight by Raptorise, is an intelligent platform powered by AI to revolutionize user analytics. Its key features include advanced v...

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What is Percept Insight?

Percept Insight is a powerful AI-powered analytics and engagement platform designed to transform business data into actionable intelligence. The platform helps businesses understand user behavior, optimize engagement strategies, and drive long-term growth through real-time data tracking and advanced analytics capabilities. Whether you're looking to analyze user flows, segment audiences, or improve retention, Percept Insight provides the tools and insights needed to make data-driven decisions with confidence.

Key features include Insights for deep data exploration with customizable dashboards, Funnels for tracking user conversion journeys and identifying drop-off points, Cohorts for grouping users by shared traits to conduct experiments, AI-driven Alerts for detecting anomalies and irregularities, customizable Dashboards as a centralized reporting hub, and Engage for creating tailored campaigns based on user behavior. The platform also offers Flows for viewing user navigation patterns, Retention analysis for tracking user loyalty, Funnel analysis, Correlations, User Path analysis, Anomaly Detection, and Campaign Management with behavior-based campaigns.

Percept Insight is ideal for product managers, marketers, and analysts across various industries and business sizes. It serves businesses with investments in digital assets who want to build, enhance, and track user interactions. The platform's intuitive interface ensures seamless integration of data analysis into workflows, making it accessible for general users while offering robust analytical capabilities for data experts.

The platform combines predictive and prescriptive analytics powered by ML models, allows report building and sharing with a user-friendly dashboard, and facilitates campaign creation based on user behavior. It supports customer segmentation by behavior, demographics, or location for targeted marketing strategies.

Percept Insight pricing

Pricing model: Paid

Percept Insight offers pay-as-you-go usage-based pricing starting at just $1 per analytics. The platform has no tiers or limits - you pay only for what you use and all features are included. Pricing includes Reporting, Insights, Funnels, Flows, User Path analysis, Correlations, Repeat User Analysis, Time to Convert Insights, Conversion windows, Alerts, Anomaly Detection, Campaign reporting, Behavioural Cohorts, Demographic profiles, Governance, Report Level Access control, and Event governance. Campaign Management features include Behaviour based campaigns, Broadcast, Adhoc Campaigns, Re-Engagement at funnel drop offs, Realtime user action based campaigns, and Realtime system action based campaigns. Enterprise plans offer custom invoicing, full access to all reports and dashboards, full access to Report Privacy Controls and Event Governance, and a dedicated Customer Success Manager with over-chat support. If you exceed event limits on Base or Pro plans, upgrades are available. Contact [email protected] for Enterprise-Custom pricing schemes.

Percept Insight pros

  • Real-time analytics capturing every user action instantly
  • AI-powered anomaly and irregularity detection
  • Customizable sensitivity slider for alerts
  • No-code report building with no learning curve
  • Comprehensive user journey mapping and visualization
  • Advanced cohort creation for targeted experiments
  • Detailed funnel analysis identifying drop-off points
  • Flows feature showing user navigation patterns
  • Retention tracking to reduce user churn
  • Behavior-based campaign creation and management
  • Customizable dashboards as centralized reporting hub
  • Pay-as-you-go pricing starting at $1
  • All features included with no tiers or limits
  • Real-time user action based campaign triggers
  • Role-based access control and governance features
  • Event governance and report privacy controls
  • Mobile access for monitoring on the go
  • API access for integration with other tools

Percept Insight cons

  • Website can be improved according to user feedback
  • Limited integration options for custom data sources
  • Performance slows down with larger datasets
  • Segmentation feature lacks specificity
  • Pricing model complexity for some users
  • Limited interaction and anomaly detection capabilities
  • Higher plans needed for full governance features
  • No free tier advertised on public pricing page
  • Custom invoicing only available for Enterprise plan

Frequently asked questions about Percept Insight

What is Percept Insight and what is it used for?

Percept Insight is an event-based analytics and engagement platform that generates insights and takes actions based on those insights while preserving context. It is a powerful analytics platform designed to transform business data into actionable intelligence. The platform helps businesses understand user behavior, optimize engagement strategies, and drive long-term growth. It is used for analyzing user flows, segmenting audiences, improving retention, tracking user conversions, identifying drop-off points, and creating targeted campaigns based on user behavior.

Who are the users of Percept Insight?

Product managers, marketers, and analysts use Percept Insight to measure the impact of changes, identify trends, and make informed decisions. The platform helps drive product development and marketing efforts. It is ideal for businesses with investments in digital assets to build, enhance, and track user interactions. The platform offers features suitable for various industries and businesses of different sizes, combining simplicity for general users with robust analytical capabilities for data experts.

What are the limits for each plan?

Percept Insight has no limits and provides all features with no tiers. You pay only for what you use. The platform operates on a pay-as-you-go pricing model starting at $1, with all features included regardless of usage level. There are no restrictions on features based on plan level - the only consideration is the number of events tracked.

Do you offer custom invoicing?

Custom invoicing is available only for the Enterprise plan. This plan offers a tailored pricing model to meet specific requirements with invoicing structures that align with business needs. Enterprise plan customers receive full access to all reports and dashboards, full access to Report Privacy Controls and Event Governance, and a dedicated Customer Success Manager with over-chat support assistance.

I went over my limit. What can I do?

If you exceed the event limit on the Base or Pro plan, you may need to consider upgrading to a higher plan that accommodates your increased usage. For Enterprise customers, adjustments can be made to the plan based on evolving needs. The platform is designed to scale with your usage, and upgrades are available when needed.

Can I buy additional bandwidth?

It's recommended to reach out to the company's support to discuss specific needs and explore possible solutions, especially if you find yourself needing more capacity than your current plan provides. Reach out to the sales team for any query regarding bandwidth or capacity needs. Contact can be made at [email protected].

Does Percept Insight offer a free tier or free trial?

Percept Insight does not advertise a free tier on its public pricing page. However, a free trial may be available. The platform operates on a pay-as-you-go model starting at $1, and there is a demo account available at demo.perceptinsight.com for those wanting to explore the platform before purchasing. You can also book a free trial by visiting the website.

How does the AI-powered Alerts feature work?

The AI-driven Alerts solution is designed to uncover out-of-season anomalies and unexpected irregularities while automatically alerting you whenever there are deviations. You can customize the sensitivity of your alerts with an easy-to-use slider, enabling you to decide when to be notified about minor hiccups or major crises. This gives you control over when and how serious issues are brought to your attention, making it a personalized tool for managing important alerts.

What is the difference between Funnels and Flows features?

Funnels visualize the stages users go through before completing a specific action like making a purchase or signing up, allowing you to track every step of the user journey and identify where users drop off. Flows provide a detailed view of how users navigate through your product or website, showing the paths users take, the interactions they engage in, and where they encounter obstacles. While Funnels focus on conversion stages, Flows focus on navigation patterns and usability.

How does the Cohorts feature help with user engagement?

Cohorts are groups of users united by a certain trait, such as users who joined in the same month or users who responded to a particular deal. Creating individual cohorts makes it easier to conduct insightful experiments. When linked with the Insights feature, you can begin business experiments to enhance user engagement on your platform. With real-time evaluation, you stay up to date on user behavior, making it easier to conduct targeted experiments and improve engagement strategies.

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