Symanto
Symanto is a leader in the field of AI with a focus on creating meaningful and emotionally understanding interactions. Symanto combines the principles of psycho...
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What is Symanto?
Symanto is an AI-powered text analytics platform that combines Language AI, Psychology, and Business Intelligence to analyze unstructured text data and reveal customer behavior, sentiment, and communication patterns. The platform uses proprietary Natural Language Processing and psycholinguistic analysis to identify key topics, determine sentiment toward topics, and uncover deeper psychological traits including personality, communication styles, and emotions of the person behind the text.
The Symanto Insights Platform is designed for insights professionals to collect and analyze large volumes of consumer or employee opinion data. It offers integrated review collection functionality to gather online reviews from over 100 review sites including Amazon, Tripadvisor, and Glassdoor. Users can also upload their own data or use social media collection services. The platform supports analysis in English, German, and Spanish, with over 100 additional languages available through an integrated translation service.
Key capabilities include Brand Recommendation analysis, Rating Impact Analysis to understand brand performance based on emotional connection and recommendation score, and Verbatim Coding to automate coding of open-ended survey responses. Results can be explored through comparison or timeline views, sliced with filters using meta-information, and customized with robust configuration and inline editing functions. The platform delivers qualitative insights within minutes to help answer relevant business questions.
Symanto serves global organizations seeking AI-driven market intelligence, competitive analysis, voice-of-customer analysis, and analytics-driven business intelligence. The company fuses psychology with advanced AI, using state-of-the-art psychological and psycholinguistic models developed by 29+ deep learning experts, psychologists, data scientists, and AI engineers. With over 80 research papers published and seven partnerships with leading research institutions, Symanto delivers precise, actionable human-centered insights for confident and empathetic decision-making.
Symanto pricing
Pricing model: Free
Symanto Insights Platform uses a credit-based pricing model starting at 0.11€ per review text analysis. There is no free tier available. Users top up credits by clicking the 'Top up Credits' button on the Homescreen, selecting a package, and receiving a personalized quote from Symanto. For longer-term engagements, the company provides enterprise licenses and project-based pricing. Free consultations are available. Contact options include live chat on the platform or email at [email protected] for pricing details.
Symanto pros
- AI-powered text analytics with proprietary NLP technology
- Psycholinguistic analysis revealing personality traits and emotions
- Collects reviews from over 100 review sites automatically
- Analyzes over 100 languages through integrated translation
- Delivers qualitative insights within minutes
- Brand Recommendation analysis for emotional connection metrics
- Rating Impact Analysis to understand brand performance drivers
- Verbatim Coding automates open-ended survey response coding
- Comparison and timeline views for trend analysis
- Robust filtering with meta-information for detailed insights
- Inline editing and configuration for customization
- Combines psychology with AI for deeper customer understanding
- Supported by 29+ deep learning experts and psychologists
- Over 80 research papers published on AI topics
- Partnerships with leading research institutions in Europe and US
- Analyzes reviews from Amazon, Tripadvisor, Glassdoor and more
- Handles both consumer and employee opinion data
- 528% ROI by uncovering actionable consumer intelligence
Symanto cons
- Pricing starts at 0.11€ per review text analysis with no free tier
- Native analysis limited to English, German, and Spanish only
- Additional languages require translation service
- Custom pricing requires contacting sales for personalized quote
- Credit-based billing system may be complex to estimate costs
- No transparent public pricing page for plan comparison
- May require enterprise-level commitment for longer engagements
- Psycholinguistic analysis may be overkill for simple sentiment needs
Frequently asked questions about Symanto
What is Symanto Insights Platform?
Symanto Insights Platform is an AI-powered text analytics platform designed for insights professionals to collect and analyze large volumes of consumer or employee opinion data. It uses proprietary NLP and psycholinguistic analysis to identify key topics, determine sentiment, and uncover psychological traits like personality and emotions.
What types of data can be analyzed?
The platform analyzes any type of unstructured feedback and opinion data, including online reviews from over 100 review sites and open-ended responses from NPS surveys. Users can also upload their own data or use the social media collection service.
Which languages does the platform support?
The platform currently supports native analysis in English, German, and Spanish. It can handle over 100 additional languages through an integrated translation service.
How much does Symanto Insights Platform cost?
Costs start at 0.11€ per review text analysis. Users select a package and receive a personalized quote. For top-ups, click the 'Top up Credits' button on the Homescreen. Contact support via live chat or email for pricing details.
What is Verbatim Coding?
Verbatim Coding is a solution designed to automate the coding process for open-ended survey responses, turning qualitative feedback into quantitative insights for easier analysis and reporting.
What is Brand Recommendation analysis?
Brand Recommendation analysis helps you understand your brand's performance based on emotional connection and recommendation score, providing insights into how customers emotionally connect with your brand.
What is Rating Impact Analysis?
Rating Impact Analysis helps you understand the impact of ratings on your brand performance, revealing how different ratings affect customer behavior and brand perception.
Can I compare data over time?
Yes, results can be explored through timeline views that show how insights change over time, allowing you to identify trends and track changes in customer sentiment and behavior.
How do I collect online reviews?
The platform offers integrated review collection functionality to automatically collect online reviews from over 100 review sites. You can also upload your own data or use the social media collection service.
Who is Symanto Insights Platform designed for?
The platform is designed for insights professionals who need to collect and analyze large volumes of consumer or employee opinion data. It serves global organizations seeking AI-driven market intelligence, competitive analysis, and voice-of-customer insights.