Crowd Prisma
CrowdPrisma is an AI-powered survey analysis engine that can help users identify subgroups of respondents and meaningful signals in free-text responses at a sig...
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What is Crowd Prisma?
CrowdPrisma is an AI-powered survey analysis engine that automatically analyzes thousands of free-text survey responses using cutting-edge Natural Language Processing (NLP) and Large Language Models (LLMs). The tool finds coherent themes and topics in text responses, summarizes them succinctly, and assigns responses to theme-topic pairs while extracting supporting quotes. It transforms qualitative text into quantitative insights that can be analyzed alongside numeric, categorical, multiple-choice, and date variables.
The platform features the Prisma Dashboard, an interactive visualization tool that auto-generates from survey data by recognizing each question type. The dashboard allows users to slice and dice participants by their answers, cross-filter graphs, search for topics, and explore relationships between questions. Key features include GroupFinder (a scatter plot showing respondent similarity), Autopilot (AI-driven automatic subgroup detection), AI TextEngine (multilingual topic modeling with sentiment analysis), and ExecSummary (one-page summary for stakeholders).
CrowdPrisma is designed for researchers, market research professionals, product teams, UX researchers, and any business conducting surveys with open-ended questions. It serves customers conducting qualitative surveys who need to find signals in crowd responses faster than traditional manual analysis. The tool handles multilingual responses (auto-detects language and sentiment) and is GDPR-compliant with self-hosted AI models in the EU.
Crowd Prisma pricing
Pricing model: Freemium
Free tier: All features included, 5 analyses limit, 20 A4 pages (200 pages mentioned in FAQ) text quota total, 1 survey, 10 questions, 200 respondents. Base plan: $417/month billed yearly ($499 monthly), 20 questions, 1000 respondents, 200 pages monthly quota rolled forward. Pro plan: $833/month billed yearly ($999 monthly), 25 questions, 2000 respondents, 500 pages monthly quota rolled forward. All prices exclusive of VAT. Monthly quota measured in words but referenced as A4 pages. Unused quota rolls forward monthly. Top-up packages available when quota is exhausted. Beta testing program offers 25% discount on first year billing.
Crowd Prisma pros
- Analyzes thousands of free-text responses in minutes instead of weeks
- Cutting-edge NLP and LLM-powered TextEngine for topic modeling
- Interactive Prisma Dashboard with cross-filtering graphs
- GroupFinder scatter plot shows respondent similarity across all questions
- Autopilot automatically discovers respondent subgroups who think alike
- Multilingual support - understands almost any language
- Auto-detects sentiment (positive, neutral, negative) for each response
- Extracts supporting quotes for theme-topic assignments
- Handles multiple data types: text, categorical, numeric, date, multiple-choice
- One-to-many topic mapping allows responses to belong to multiple topics
- ExecSummary provides one-page stakeholder-ready survey summaries
- Fair billing by exact word count with quota rollover
- Top-up quota available when monthly limit is exceeded
- GDPR-compliant with self-hosted AI models in the EU
- Shareable dashboard URLs with preserved filter state
- Statistically robust subgroup comparisons using Chi-square test
- Free tier includes all features with 5 analyses limit
- 25% discount for beta testers on first year billing
Crowd Prisma cons
- Free tier limited to 5 analyses (dashboards) total
- Free tier dashboard storage not permanent if downgraded
- Multi-row headers not supported in uploaded files
- Dashboard deleted after 60 days grace period if downgraded to Free
- Shared dashboard URLs are publicly accessible to anyone with link
- TextEngine only analyzes one text column at a time in dashboard
- Sentiment-topic correspondence is never exact due to one-to-one vs one-to-many mapping
- Requires at least 30 samples per group for statistical comparison
- Pricing starts at $417/month for Base plan (billed yearly)
- Cannot analyze repeated surveys unless stacked with indicator column
Frequently asked questions about Crowd Prisma
What data file formats does CrowdPrisma accept?
CrowdPrisma accepts Excel files (.xls, .xlsx) and Tab delimited or comma-separated .csv files. The header must be in the first row as multi-row headers are not supported. Each column should hold responses to a specific question, with each row representing one participant's answers.
What variable types does CrowdPrisma automatically detect and visualize?
CrowdPrisma automatically detects and visualizes: Categorical (pie charts), Multiple choice (pie charts with separated values mapped to slices), Date (histogram-like line plot), Numeric (histogram-like line plot), and Text (analyzed by TextEngine to find topics and assign responses). Numeric columns with less than 5 unique consecutive values are automatically converted to categorical.
Can I analyze multiple repeated surveys taken at different time points?
No, you cannot analyze repeated surveys directly. However, you can stack them on top of each other and add a simple indicator column to denote the order. This indicator will be visualized as a pie chart and allow you to quickly switch back and forth between different datasets.
How does the Prisma Dashboard filtering work?
Every chart in the Prisma Dashboard is filterable. For pie charts, click on slices to define data subsets. For line charts, click and drag to define a selection range on numeric or date data. For GroupFinder, click and drag to define selection areas. Topics and sentiment charts work similarly. Local refresh buttons, global refresh button, and page refresh all reset filters.
How does the TextEngine analyze text responses?
The TextEngine uses state-of-the-art LLMs to extract coherent themes and topics from text columns. A theme is a collection of related topics. It assigns sentences or response fragments to theme-topic pairs while preventing hallucination by reading responses multiple times. It also assesses overall sentiment (positive, neutral, negative) and extracts supporting quotes for assignments.
What is the GroupFinder and Autopilot feature?
GroupFinder compresses all survey data into a scatter plot where each dot represents a respondent and distance represents similarity. Coloring by questions reveals pattern drivers. Autopilot automatically segments the scatter plot to find clusters of respondents who think and answer alike across all question types including text, then allows you to see what drives different subgroups.
How does CrowdPrisma handle quota and billing?
Quota is measured in words but referenced as A4 pages for customer convenience. Each month a set amount of words is added to your quota. Unused quota rolls forward to the next month. When starting a text analysis, you see the exact word count before proceeding. If you run out between billing cycles, you can top up using packages. Usage is visible under your profile.
How many surveys can I create on each plan?
On paid tiers (Base or Pro), you can create as many surveys as you like if you don't use free-text questions. If you have open-ended questions, the number is limited by your quota. Free tier allows up to 5 analyses (dashboards) altogether with 20 A4 pages of text to test the TextEngine.
Is CrowdPrisma GDPR compliant and where are servers located?
Yes, CrowdPrisma is GDPR compliant. Servers are currently located in the EU to comply with GDPR, with plans to increase server locations globally. They use third-party AI models but self-host them in the EU. Data access is fully restricted to you and your team unless you instruct otherwise for support purposes.
Do you use my data to train AI models?
No, CrowdPrisma is not using your data to train models. They run pre-trained models on your data to analyze text responses, but do not use your text or other data to train further models. This applies to both text and non-text data.